Service Lifecycle Management Maturity Model™
Service Performance Insight (SPI) first pioneered the ground-breaking Service Lifecycle Management Maturity Model™ (SLM3™) in 2012, setting a new standard for how service-based businesses create, sell, and deliver their offerings. Over the years, service productization has reshaped the PS industry, driving larger sales pipelines, faster deal closures, accelerated client time-to-value, and enhanced project delivery quality.
Yet, despite its clear advantages, service productization remains one of the most discussed—and misunderstood—concepts in professional services today. SPI Research’s latest 2025 benchmark report offers data-driven insights into:
- What productized services really are—and why they matter
- A step-by-step guide to productizing services using SPI’s SLM3™ methodology
- Key challenges, failure points, and critical success factors
- Deep-dive into the Service Lifecycle Management Maturity Model™, its phases and performance metrics
- Best practices from Best-of-the-Best firms leading the charge in service productization
- Maturity levelling to compare and measure progress
The report contains:
- 87 pages of in-depth analysis
- 96 charts and graphs packed with industry insights
- Findings from hundreds of Professional Services Organizations
- Coverage across eight verticals, including IT Consulting, Software & SaaS, Management Consulting, and more
This is more than just a report—it’s a blueprint for success in the evolving world of professional services.
Surveying is Live for 2025's Benchmark:


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